Tottenham announce new sponsorship which ‘dwarves’ previous agreement
The club have today revealed they have partnered with crypto platform provider Kraken to become the new official Sleeve Partner of the Men’s and Women’s teams.
The deal sees Kraken take over from Cinch who took the mantle of becoming Tottenham’s first-ever sleeve partner in 2021, however, the online car retailer decided to trigger an early exit in their multi-year agreement with the Premier League side to end their sponsorship.
Football.London reported earlier this month that the new sponsorship would dwarf the £10million per year which Cinch were paying Tottenham.
At the beginning of the month, Tottenham confirmed their partnership with BetMGM to become their new official Front of Training Wear Partner for the men’s team and betting partner.
