HERE HE GOES AGAIN! Will Wade FIRES OFF ANOTHER WILD ATTACK on Hubert Davis and UNC!

The college basketball world is buzzing once again after Will Wade sparked fresh controversy with yet another pointed remark aimed at Hubert Davis and the North Carolina Tar Heels, reigniting a rivalry that UNC fans say he simply refuses to let die.

The latest jab came during a media session where Wade, instead of focusing on his own roster and upcoming schedule, took an unsolicited swipe involving Ven-Allen Lubin, hinting—yet again—that UNC’s program receives “unearned hype.” The comment immediately set social media on fire.

Tar Heel fans were quick to call the remarks “obsessed,” “unnecessary,” and “embarrassing,” accusing Wade of paying more attention to Chapel Hill than to his own locker room. Some even joked that he “watches UNC more than their actual fans.”

Analysts also weighed in, noting a growing pattern: Wade has made multiple remarks about Hubert Davis over the past year, each time stirring up a new wave of debate.

One ACC commentator summed it up:

> “Every coach has opinions, but Wade seems to have a special hobby—poking at UNC whenever the spotlight fades.”

Sources close to the Tar Heel program say Davis has not responded and is unlikely to, preferring to focus on preparation rather than public back-and-forth.

But the noise outside? That’s a different story.

Fans are fed up, rivals are laughing, and the drama is once again orbiting a coach who seems determined to keep UNC in his crosshairs.

As one fan posted in a now-viral comment:

“Maybe Will Wade should coach his own team instead of trying to live in Hubert Davis’ shadow.”

The season hasn’t even heated up yet — but the rivalry flames definitely have.